The Paper Lid Company visual identity & WordPress website

In Finland alone, 350-400 million takeaway coffee cups and 150 million lids are consumed every year. Most of us don't think twice about the environmental impact when we grab a new plastic lid and struggle to press it into place. The Paper Lid Company needed a convincing brand image, a website and product descriptions for the international market.

The Paper Lid Company uses lightweight dispersion barrier coated paperboard to create a lid that fits snugly into the cup with an audible click. In addition to a good user experience, the cover also offers excellent functional performance.

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What we did?

The starting point was to create a look that communicates circular economy, quality and new innovation, the look had to be credible both in Finland and abroad and communicate the values of the company. We designed a strong and recognisable logo for Paper Lid Company, we photographed attractive product images and implemented a simple WordPress page.
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Contact us!

Vesa Nurminen
Creative & Sales Director
+358 4433 81576
[email protected]